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The use of a brand plan for the marketing activities

The use of a brand plan for the marketing activities

article, branding, marketing, plan

Achieve more with a brand plan. This time is appropriate to pay attention to the marketing activities of the company’s brand or yours. A brand plan can be useful for this. In this new article I describe why brands should pay attention to marketing activities, what the use of a brand plan is and for whom is a brand plan suitable.

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Marketing: establishing connection with the consumers

Marketing: establishing connection with the consumers

article, brand, marketing

Today I had an interesting conversation. Sitting at a round table, we discussed a company’s marketing activities and implementation. I’ve always seen marketing as something very serious. But what appears?…

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More interest in a brand due to its characteristics

article, branding, content, marketing

It is underestimated how quickly we choose a brand based on accelerated information about that brand. Marketing contributes to this to a large extent. Marketing determines the way in which…

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How desire and purpose lead to branding

article, branding, marketing

People want to achieve things in their own ways. When it comes to the purchase of a product or service, the will to transfer an amount of money takes place…

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Organizing your actions for marketing

article, management, marketing, strategy

Keeping up with all marketing and communication activities can become overwhelming. Projects can be short-term but also long-term, sub-tasks can be added quickly, decisions are made ad hoc. Keeping the…

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What is a brand communication specialist?

article, brand, communication, marketing

Someone who has the visual and textual skills to take the brand to the next level on different channels. Someone who can bring the brand to life. Someone who thinks…

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The start of the brand connection

article, marketing

The client experiences difficulty in getting the target group to come for his product or service. Or the client needs to increase the number of followers. The client also wants…

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How can the story and characteristics of the brand be translated into its channels? Questions.

article, brand, communication, marketing

The answer is close to the question. Ask yourself: What does the target group want? What does the brand want to make known? What is the emphasis of its product…

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Meest recente berichten

  • The use of a brand plan for the marketing activities
  • Why brand strategy is important
  • Marketing: establishing connection with the consumers
  • More interest in a brand due to its characteristics
  • Brand improvement: content on the website

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