Article: Determine an approach for digital marketing
The main purpose of conducting research is to develop an overview. To be able to translate and implement the campaign objectives. Which, how and where the campaign objectives should be…
Tag: digital channels
Article: How to activate a brand connection through digital channels
Not only can the brand be activated towards consumers, but also vice versa. Why? A strong connection consists of a two-way traffic. Often only one side of the connecting line…